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A Business For Good

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Building a business for good ties in closely with our heart behind Addictive Bakes. We’re passionate and active in social causes because we want to perpetuate our cause of making celebrations ubiquitous by reaching the lower strata of society.

Our turning point came when we visited Ban Pa Kia Village in Chiang Mai together. We lived and dined with the locals, tended their crops, contributed to building a multi-purpose court and played with the children. That visit taught us so much about the importance of relationships, slowing down and appreciating nature in its entirety. Today, it remains as the source of my passion for wanting to reach the marginalized.

My uncle, Michael Ong, is also a huge source of inspiration for us. He is a Singaporean social worker based in Hanoi for over 16 years. From him, I saw how life was changed through simple love, care, and sacrifice. His passion and contribution to the community led to him being featured in the documentary, “Find Me A Singaporean” hosted by Ms. Belinda Lee. If you’re interested in the incredible account of his journey with Tea Talk Cafe, Hanoi, you can read all about it here.

As a young business, we stand on the shoulders of giants who offered their talents and gifts to do good — most of the time at the expense of their comfort. We can’t help but be encouraged to do the same with the best that we have to offer.

Over the past year, we had the privilege to work together with Project Namaste by Singapore Management University and Alesce.

Project Namaste is SMU’s longest-running community service project to Pokhara, Nepal. The funding raised from our sponsorship of macarons was invested in materials such as books, IT equipment, paint and furniture for Nepalese children in Kalika Higher Secondary School. What we particularly like about the project is its goal of helping the beneficiaries help themselves. By empowering the Nepalese students with an education, their opportunities in life after school are broadened and standards of living are raised. We’re excited to be sponsoring this project again this September! Do keep a lookout on our social media pages for announcements of the giveaway because there’ll be lots of great prizes to be won.

In January, we also took part in ALESCE launch party at Amber Ember, to celebrate the launch of their very first magazine — Origins issue! I’m a huge fan of the unique elements like dried flowers and paper overlays, found in the 100 pages of uplifting thoughts, revelations, and creative works. The party commenced with a celebratory bang with the cutting of our two-tier cake followed by an inspiring opening address by Natalie Tan, Founder, and Editor-in-Chief of Alesce. I left the event feeling refreshed and renewed, especially after having the opportunity to interact with the other girl bosses and the amazing people who visited us at our dessert table and DIY macarons booth!

 As we continue on our journey of building a business for good, we’re continually on the lookout for collaboration opportunities. If you’ve got an idea of how we can contribute to a cause that you stand for, feel free to reach out to us at hello@addictivebakes.com!

Here’s to bolder dreams and action for what’s left of 2019.